AlUla
A captivating symbiosis of cultural richness and extraordinary nature in Saudi Arabia
AlUla refers to both a region and a city in northwestern Saudi Arabia, specifically in Al Madinah province on the Frankincense Route. The entire region covers an area of about 22,000 square kilometres. This makes AlUla larger than Belgium. In recent years, AlUla has experienced remarkable developments as a tourist destination. Extensive investments and the creation of sustainable infrastructure are making the region increasingly accessible to travellers, Fortunately. AlUla is a place that combines the beauty of the past with the most modern innovations, inviting visitors from all over the world to discover it.
Best Travel Time
Winter, usually from November to March, is the best time to visit AlUla.
AlUla Oldtown
Narrow alleys, traditional adobe buildings and architectural treasures: The old town of AlUla is at the top of many visitors' to-do lists. With good reason! The historic district offers a glimpse into the rich history and culture of the region. Here you can stroll through the colourful variety of markets filled with traditional products and handicrafts. Mosques and historic buildings narrate their own story and give you a glimpse of the architectural splendour of times past. Moreover, century-old arts are waiting to be marvelled at in one of the Handicrafts Pavilions. Here you can also admire the craftsmanship of local contemporary artists. If you're looking for some unique souvenirs, you're sure to find what you're looking for in AlUla's old town: Numerous stores and markets invite you to purchase handmade souvenirs, local products, spices, and so much more.
Did you know?
- The history of AlUla Oldtown dates back to the 6th century.
- AlUla Oldtown is part of the UNESCO World Heritage Site.
- AlUla Oldtown includes about 900 historic adobe buildings, 400 stores and 5 marketplaces.
- AlUla Oldtown has a relatively small population consisting mainly of locals.
- Extensive restoration work has been done in recent years to preserve the historic buildings and streets.
- Oldtown is a popular venue for cultural festivals, art exhibitions and traditional events.
In the footsteps of the past: Alula's historical sights
From impressive rock formations to magnificent temples and well-preserved rock engravings, AlUla is a true treasure trove of historical masterpieces. Join us on a journey through time and discover the rich history and cultural diversity that AlUla has to offer. Immerse yourself in the stories of the past and be inspired by the beauty and magic of these impressive sites.
Hegra: where history is carved in stone
Hegra, also known as Al-Hijr or Mada'in Salih, is a UNESCO World Heritage Site and one of the most important ancient cities in the region. As such, it was an important hub along the ancient trade route, also known as the Incense Route. Probably the most characteristic feature of Hegra are the fascinating rock tombs carved into the massive sandstone cliffs. These tombs are elaborately detailed and display a unique combination of Nabataean and Hellenistic architecture. In addition to the rock tombs, remains of dwellings, temples and fountains in Hegra bear witness to times long past. Walk through the ancient ruins, enjoy the breathtaking scenery and explore the fascinating history of the Nabataeans. The site is staffed by expert guides who will provide you with valuable information about the history and significance of Hegra.
Dadan, the cultural heart of Alula
A day in Dadan is an unforgettable adventure full of culture and history. Immerse yourself in the fascinating history of this important ancient kingdom and discover its well-preserved remains. Start your day with a guided tour of the ruins of palaces, temples and homes. Admire the elaborate inscriptions and learn about the lives of the former inhabitants. Feel the mystical atmosphere of times past as you stroll through the historic streets. For the particularly inquisitive, further insights into the fascinating history of Dadan await you at the informative visitor center. The romantic ruins invite you to take a shady breather. How about a delicious picnic amidst the unique scenery? Alternatively, you can settle down in one of the cozy restaurants and enjoy delicious specialties.
Jabal Ikmah: the legacy of the inscriptions
A visit to the "rock library" of AlUla is worthwhile for anyone interested in Saudi Arabia's rich history: Jabal Ikmah, meaning "Mountain of Wisdom," is a striking rock formation and one of the region's most important landmarks. Travel far back into AlUla's past and go in search of clues among thousands of inscriptions and engravings. The rock engravings are written in ancient languages such as Aramaic, Nabataean and Thamudic and date back to the first millennium BC - a dizzying testimony to days gone by.
Khaybar: history and beauty of nature combined
Khaybar's history dates back to prehistoric times. The ancient city was once a thriving oasis, as water springs and wadis served as a lifeline for flora and fauna. The fertile soil allowed the cultivation of date palms and grain and helped the inhabitants of Khaybar to prosper. Even today, ruins of forts, dwellings, farms and other historical sites offer a fascinating glimpse into the daily lives and traditions of the people who once lived here. But Khaybar is not only a place of historical significance. The surrounding landscape delights with striking rock formations, deep gorges and picturesque views.
Tayma: Ancient treasures in the desert
History buffs take note: Tayma is the oldest human settlement in the history of Saudi Arabia. The ancient oasis and archaeological site once played an important role as a trading center and settlement in AlUla. Embark on a journey into the past and discover ancient temples, palaces and tombs. A special highlight, besides the stone palace Al Ridham, is the so-called Bir Haddaj - the largest water fountain in the Arab world. You should also not miss the Al Fajr Museum.
Incense trail: always follow the scent
The Frankincense Road was a major trade route in ancient times and played an essential role in the exchange of goods, especially the precious frankincense. Since the valuable resin was abundant in AlUla, the city was one of the important hubs along this trade route. The frankincense trade brought prosperity to the region. Archaeological remains can still be found along the Frankincense Route today, including trading posts, caravan resting places and ancient settlements. These testaments to the past are fascinating places to learn more about the importance of trade and cultural exchange along the historical trade route. Numerous restaurants and cafes along the Incenses route invite you to linger. Lively markets and souks entice visitors with local products: Visitors can purchase authentic spices, delicious honey, juicy dates and other regional delicacies and take home a piece of AlUla's culinary heritage.
Are you ready to experience AlUlas highlights with your own eyes?
Adventure Alula - activities that guarantee the thrill
Adrenaline junkies will get their money's worth in AlUla. The spectacular landscape is perfect for all kinds of outdoor activities that provide fun and thrills. In AlUla, nature is your playground - whether you want to breathe in the mountain air or explore the surroundings on a mountain bike. Get out of your comfort zone and have unforgettable experiences in one of the most fascinating outdoor destinations in the world.
Giant Swing
The "Giant Swing" is not for the faint of heart: Here, you jump from a mountain edge into the depths and experience actual free fall for a few seconds - secured by a rope, of course. After this ultimate adrenaline kick, you swing through the canyon landscape at a lofty height and can enjoy breathtaking views of the surrounding landscape and majestic rock formations. Experienced guides are by your side and guide you through the process step by step.
AlUla Stairway
The AlUla Stairway takes you to lofty heights. The floating ladder stretches over 45 meters. Those who overcome their fear and climb it will be rewarded with a breathtaking panoramic view. Step by step, the adrenaline level rises - but so does your courage. Once you reach the top, a new adventure awaits you. The way back leads over a 150 meter long zipline. The refreshing wind, the spectacular view and the incomparable thrill turn this moment into a memory that will stay alive forever.
Helicopter Tour
Take off and change perspective: Enjoy AlUla from a helicopter. Catch a glimpse of the fascinating desert landscapes and landmarks like the Elephant Rock and the UNESCO World Heritage Site Hegra. Only from above will the vastness, impressive size and unique beauty of AlUla be revealed to you in its full glory.
Mountain biking
Discover AlUla from a completely new perspective while mountain biking. Experience the beauty of the landscape while cycling on exciting trails through fascinating scenery. With every pedal stroke, you will feel the freedom of nature. Experienced guides will show you the best routes and scenic highlights. Hence you will get not only expert guidance but also interesting information about the surroundings and the cultural significance of the region.
Ziplining
Explore the AlUlas Desert in an adventurous way while ziplining and whizzing through the impressive mountain landscapes at a speed of one and a half kilometres. The breakneck speed of up to 120 kilometres per hour will take your breath away, as will the spectacular panoramic view. Don't miss out on this exciting experience!
Rock climbing
Climb the spectacular rock formations of AlUla. Previous climbing experience is not necessary: During a detailed introductory session, you will learn the basics of climbing. Set yourself the challenge! Once you reach the top, you will be rewarded with breathtaking views.
Art and culture in Alula
Everywhere in AlUla, you will find inspiring elements - the red rocks sculpted by the wind, the soothing green palm trees and the breathtaking contrast of blue sky and golden desert. In this valley, the spirit of art pulsates in many forms. So it is hardly surprising that artists of different epochs and cultures have been inspired by AlUla's unique atmosphere. Art and culture enthusiasts can look forward to contemporary art that is simultaneously inspired by traditional influences. Whether it's street art, exhibitions, galleries, musical events or festivals, the creativity and diversity of the art scene in AlUla - will delight you.
Aljadidah art district
Life pulsates in the up-and-coming artists' quarter of AlJadidah: Stroll through the pretty alleys and marvel at the countless colorful paintings. An absolute highlight: In AlJadidah you can admire the largest hand-painted carpet in the world. In addition to regular art exhibitions featuring local and international artists, visitors can look forward to a variety of stores, restaurants and galleries.
Maraya concert hall
A perfect modern homage to the past, Maraya is considered the centrepiece of AlUla's growing cultural scene. The stunning work of art in the desert canyon of the Ashar Valley rises from the sand like an illusion. Translated, Maraya means "mirror" or "reflection," as the state-of-the-art structure is covered with 9,740 mirror panels that reflect the beauty of AlUla, making the contemporary canvas the largest mirror building in the world. Maraya was designed not only as a work of art but also as a fully functional multi-purpose event venue. It has already hosted major events, including concerts by global superstars such as Enrique Iglesias and Hiba Tawaji. Perched atop Maraya is the three-Michelin-starred Maraya Social restaurant.
AlUla outdoor cinema
It doesn't get much more romantic than this: The AlUla Outdoor Cinema offers a unique movie experience under the starry sky of the desert. From classics to current blockbusters, a wide variety of films are shown at the open-air cinema venue. The comfortable seating and spectacular scenery create an incomparable atmosphere.
AlUla, a paradise for nature lovers
AlUla has, even more, to offer than art and culture: the oasis town is a breathtaking open-air museum of nature. Explore AlUla from camelback or lace up your hiking boots to climb rugged mountains and sandstone cliffs. See natural wonders such as the majestic elephant rock of Al-Fil, as well as the "dancing rocks" that grow from sand blown by the wind. Visit the oasis valley of AlUla - a lush green paradise that exudes beguiling scents of lemon and fig trees.
Desert tours through alula's vast sandy landscapes
Fancy an adventure? Experience AlUla's desert up close and be enchanted by the endless expanses, golden dunes and mysterious rocks. How? That is up to you! The choice is yours...
- Camel Ride: Discover the authentic desert life on the back of a camel and feel the serenity and tranquillity that comes with travelling on the back of a camel. Enjoy the slow, gentle movements of the animal as it leads you through the sandy trails, giving you a unique sense of connection with nature. An experienced camel guide will accompany you on your tour, sharing his knowledge of the desert and Bedouin culture. Learn more about the desert dwellers' traditions, customs and stories and be inspired by their hospitality.
- Off-road adventure: Feel the adrenaline rush as you race through the dunes in a rugged off-road vehicle. Explore remote locations and enjoy breathtaking views of the desert. An experienced guide will lead you safely through the terrain for an unforgettable adventure.
- Magical Desert Nights: Spend the night in the desert and admire the stars - it doesn't get more exciting than this. Whether Bedouin tents or luxury camps: this is an experience you will probably never forget. The clear and pristine desert night of AlUla is the ideal setting to admire the sparkling night sky. With minimal light pollution and a multitude of visible stars and planets, the desert offers optimal conditions for astrophotography and stargazing. From guided stargazing tours to astronomy workshops, you'll have the opportunity to expand your knowledge of the universe and discover the beauty of the night sky.
The magic of sandstone canyons
AlUla is known for numerous spectacular rock formations and sandstone gorges. This is a great opportunity for visitors to immerse themselves in the region's impressive geological history and natural beauty. The different colours, textures and shapes of the sandstones excite the senses and create plays of light and shadow - a unique setting that offers spectacular subjects for photography enthusiasts. AlUla's sandstone gorges are also popular destinations for trekking and hiking. Last but not least, the rock formations sculpted by wind and weather are also home to a rich flora and fauna: plants and animals live here that have adapted to the gorge's harsh conditions over time.
The most popular gorges at a glance:
- AlUla Gorge
- Al-Khuraybah gorg
- Qasr al-Saneh gorg
- Kaf al-Mar'a Gorge
Ashar valley national park: natural paradise of Alula
In the Ashar Valley National Park, breathtaking landscapes and diverse flora and fauna mix with a rich history. Nature lovers and culture enthusiasts alike get their money's worth here. A particular highlight is the Dadan archaeological site. Here visitors can explore the remains of ancient temples, palaces, dwellings and tombs and immerse themselves in times gone by. Away from the historical sites, the national park delights with its diverse wildlife. Bird lovers can observe rare species such as the Arabian cormorant and the red-necked raven. Vegetation varies from dry desert plants to lusher areas along riverbeds. In Ashar Valley National Park, visitors have the opportunity to explore the natural beauty and tranquillity of the area on hikes along marked trails. Optionally, you can book a game-viewing tour to experience the wildlife up close with an expert guide.
Wadi Al Disah: the alula oasis valley
The Oasis Valley of AlUla is also called the "oasis of palm trees": The extensive valley stretches over 20 kilometres and is known for its lush palm tree vegetation. Ideal for escaping the urban hustle and bustle for a while and unwinding. However, Wadi Al Disah is not only good for the eyes and the soul: citrus and fig trees exude a beguiling fragrance. Majestic mountains and rock formations lie like a protective frame around the rich diversity of plants, making the setting perfect. Visitors can take hikes along the Wadi paths and sit down to a picnic in the shade of the palm groves. If you are lucky, you may catch a glimpse of rare birds, gazelles or foxes. Leopards can also be found here. Adventure fans can look forward to various activities such as climbing, jeep safaris and camping. A particular highlight is the sunset over the mighty rock formations.
Jabal Alfil Elephant Rock
The famous Elephant Rock (in Arabic: Jabal AlFil) is a true work of art - with a unique feature: Even if it seems an artist made it, it was not anyone but nature alone and is the fascinating result of erosion and weathering. The majestic rock is reminiscent of an elephant due to its shape and structure, hence the name. The stone elephant is made of sandstone and rises fifty meters into the air. Set against an impressive desert backdrop, Elephant Rock is one of the region's most popular sightseeing destinations. Visitors can either reach it by jeep or combine it with a hike.
Harrat viewpoint
Harrat Viewpoint is a popular vantage point that you should not miss: The high plateau offers visitors a breathtaking view of a volcanic field formed by lava flows from the shield volcano Harrat 'Uwayrid. Harrat 'Uwayrid has not been active for a long time but has left behind a fascinating spectacle that can be marvelled at from Harrat Viewpoint: Myriad hues and unusual geological formations blend into an almost otherworldly beauty. Have you ever enjoyed a sunset over a volcanic landscape? If not, this is your opportunity!
Daimumah: hidden gem in the desert
This natural rock formation rises majestically from the sand and fascinates with its impressive size and unique shape. Nicknamed the "Queen of the Mountains" by locals, Daimumah offers breathtaking panoramic views of the surrounding landscape and is a popular spot for hiking and photography. Immerse yourself in the history and beauty of this impressive formation and be enchanted by its unparalleled splendor. A visit to Daimumah is an unforgettable experience that will immerse you in the wonders of nature and give you a touch of adventure in the desert of AlUla.
